Long-time NCS readers know that we have a weakness (in a totally non-pedophile way) for BABYMETAL, the three-member female group who made a name for themselves by fusing Japanese idol music and metal. This obsession began with former frequent visitor and occasional contributor Phro (who is based in the Tokyo area). Even though Phro is occupied with other pursuits and doesn’t show up around here very often, he still stays in touch, and this morning he fired off an e-mail alerting me to the premiere of a new BABYMETAL song and video: “Megitsune”
In fact, we have Phro’s own introduction to the video (which will be followed by some more Phro words and some of my own):
“Alright you sad sacks, sit down, shut the fuck up, and press play, because Baby Metal have a new song and video. It’s bombastic in all the right ways, slightly cheesy in all the best ways, and just barely cute enough to still be recognizable as Japan’s finest pop metal band.
“I won’t bother explaining it to you, because, seriously, there’s a fucking YouTube video right here. If you can’t press play because you’re at work, I forgive you, but otherwise this should be fucking your eardrums like a giant, zombie tyrannosaurus rex cock hungry for your ear cherry.”
“I will give you my ‘impressions’ on this song, though. It makes me wanna put on a tutu, smear dead puppy blood across my face, and then run naked and screaming through the streets waving a tanto over my head. And probably with an erection, because puppy blood is just hot, you know? Like, really, you don’t need Viagra. Just puppies and a razorblade.
“What were talking about?
“Oh, right, PUT YOUR FUCKING KITSUNE UP!”
I share Phro’s own reaction in his original message about the video: If you’d told me that BABYMETAL would go from “Doki Doki Morning” to “Megitsune”, I wouldn’t have believed you. Yes, you still get the girlish idol vocals in this new song, but fuck, the metal is a lot more dominant and a lot heavier. And there are some crushing breakdowns, and some electronica, and some traditional-sounding Japanese melodies, and a whole lot more.
The video itself seems to be a representation of something traditional being converted into something dark and new — the Noh-style masks, the bandmembers in robes pretending to hammer out the music on shamisen instruments, the traditional kimonos and the black fingernails . . . .
It’s surprising (very pleasantly so) to see that this novelty act isn’t standing still. There’s an actual evolution happening, and it’s moving in the direction of The Beast. In no time at all, the girls will be all pierced, tatted up, and vomiting in crappy metal club toilets.
Well, probably not. But the music is definitely improving.