
Here are some thoughts, one of which is well-established and the rest of which are just assertions based mainly on my own observations:
– Across all genres of music, CD sales have declined drastically over the last decade (well-proven)
– Production and sale of vinyl records are on the rise, at least in the world of metal
– Album art (as opposed, for example, to photos of the artists) is more prevalent in metal than in any other genre of music
– Being able to get a big physical piece of artwork is part of the reason why vinyl metal is on the rise
– At least among metalheads, album art is still important, and is a significant part of what attracts listeners to new music, even when listeners are only buying digital downloads instead of physical formats
– A band doesn’t need the financial backing of a label to get a cool piece of artwork for their album covers; just as there are a lot of talented but broke bands hungry to get their music spread around (and not expecting a big payday from it), there are a lot of talented artists trying to do the same thing
I really do think it’s undeniable that album art is a vital part of metal culture. How much it has to do with a band’s success in selling/distributing their music I really don’t know — maybe I just hope it’s true, because I love metal album art and I want it to continue. But my guess is that bands who neglect the importance of album art are hampering their success in attracting listeners, building their own identity/”mystique”, and amassing a fan following. Continue reading »









